All Marketing Documents
35 document templates and guides for marketing.
Customer Feedback Survey
A structured survey for collecting customer opinions, satisfaction ratings, and improvement suggestions.
User Journey Map
A visual document mapping the steps a customer takes from awareness to purchase and beyond.
Customer Persona Template
A detailed profile of an ideal customer segment including demographics, behaviors, goals, and pain points.
Competitor Comparison Matrix
A structured comparison table analyzing competitors across key features, pricing, and market positioning.
Brand Voice Guide
A document defining the personality, language patterns, and communication style that represent a brand.
Content Style Guide
A document defining writing tone, voice, formatting, and editorial standards for an organizations content.
PEST Analysis Template
A framework for analyzing political, economic, social, and technological factors affecting a business.
SWOT Analysis Template
A structured template for analyzing strengths, weaknesses, opportunities, and threats facing a business.
Donation Request Letter
A formal letter soliciting donations for a cause, organization, or specific campaign.
Fundraising Plan
A strategic plan for raising capital through donations, grants, or campaigns for a nonprofit or initiative.
Event Proposal
A comprehensive proposal for planning and executing a corporate or community event.
Sponsorship Proposal
A proposal document seeking financial or in-kind support from sponsors for an event, program, or initiative.
Testimonial Request Letter
A formal letter requesting a customer or partner to provide a testimonial about their experience.
Press Release
A formal announcement distributed to media outlets to share newsworthy company updates or events.
User Research Report
Findings from talking to and observing users, with insights and recommendations.
Competitive Analysis Report
A structured assessment of competitors — strengths, weaknesses, and your edge.
Market Analysis Report
An assessment of market size, trends, segments, and opportunity.
Channel Strategy Document
A plan for which channels you'll sell or distribute through, and how.
Startup Pitch Deck
A concise investor presentation that tells your startup's story — problem, solution, market, traction, team, and the raise.
Startup Growth Plan
A plan for how the startup will acquire users and grow revenue, with targets and channels.
Sales Playbook
A repeatable guide to your sales process — stages, scripts, objection handling, and qualification.
Sales Presentation
Client-facing slides that pitch your offer, tailored to a prospect's needs and decision-makers.
Product Launch Plan
An end-to-end plan to bring a product to market — readiness, messaging, and timing.
Marketing Social Strategy
A plan for what to post, where, and how often to grow and engage your audience.
Marketing SEO Strategy
A plan to grow organic search traffic through technical health, content, and links.
Marketing Email Campaign
A planned sequence of emails with goals, audience, messaging, and a sending schedule.
Marketing Research
Structured research into your market, customers, and competitors to guide decisions.
Marketing PR Plan
A plan to earn media coverage: angles, target outlets, spokespeople, and timing.
Marketing Event Plan
An end-to-end plan for an event — objectives, logistics, budget, promotion, and follow-up.
Marketing Brand Guidelines
The rules that keep your brand consistent — logo, colours, typography, voice, and usage.
Content Calendar
A planning document that schedules content creation and publication across channels over a defined period.
Marketing Plan
A comprehensive document outlining marketing strategy, tactics, budget, and metrics for a period or campaign.
Campaign Brief
A focused document that outlines the strategy, audience, messaging, and deliverables for a marketing campaign.
SEO Proposal
A proposal detailing an SEO strategy, audit findings, and implementation plan for improving search visibility.
Marketing Proposal
A proposal outlining a marketing strategy, campaign plan, or initiative for internal stakeholders or clients.