Glossary
marketing
Pay-Per-Click
Definition
Pay-Per-Click (PPC) is an online advertising model where advertisers pay a fee each time one of their ads is clicked. It is a way of buying visits to a site rather than attempting to earn them organically.
Pay-Per-Click (PPC) is an online advertising model where advertisers pay a fee each time one of their ads is clicked. It is a way of buying visits to a site rather than attempting to earn them organically.